There’s an interesting ad in the 1940’s comics that is worth a look. It is done in cartoon style (hard to tell apart from the actual comics).

I searched for more on our hero, Cecil Yates, but all I could find were other ads like this, and a short bio.

Imagine if this were in the papers today (click on images to enlarge):

Complete Ad

Complete Ad

Bong?

Bong?

My hero!

My hero!

Wow, what a guy

Wow, what a guy

Is there anything he can't do?!

Is there anything he can't do?!

The Lance Armstrong of his age

The Lance Armstrong of his age

He's my he....WHAT?

He's my he....WHAT?

Wait, was he smoking in that last frame?!

Wait, was he smoking in that last frame?!

I don't care anymore...

He rides to...

...EMPHYSEMA!

...EMPHYSEMA!

Wait, I thought FAST was good...

Wait, I thought FAST was good...

The End

The End